Wednesday, October 7, 2015

SEO Tactics for Existing Website Content Ranking

Hi All,

Previously, we saw about how to improve an existing website content ranking through effective implementation of SEO tactics. Today, we further extend into some of the other SEO strategies that can be used to improve your existing website ranking performance.
SEO Strategies that can be implemented:
The following strategies can be applied to improve your current website content ranking.
Improve your Click-through rate:
  • You can implement a PPC(Pay per click) ad supplement for improving click-through rate.
  • You can modify the title and description of the existing website and can perform tests to improve SEO ranking.
  • In order to improve SEO, you can add information on your site such as images, videos , name of the author(if there is any blog) as well as reviews.
Ways  to improve on-page content:
  • Re-energize your existing site with rich media-videos, images and graphics.
  • Understand how to design, layout your web pages and improve aesthetic value to your user views. This can improve user experience for your website.
  • Don't create irrelevant content or content that has no value to your users. Create content not for the sake of SEO improvisation, but for better user experience. Your content should be valuable enough to provide satisfactory information for users. Hence, each and every content should be unique and valuable.
Links and Re-directions:
  • Make sure your page gets response from all relevant URLs.
  • If there is a situation, where many pages target to the same word/phrase, then it is better to link all those sources to one place.
These are some of the methods that can be used to improve your existing content on websites to rank them higher when searched online.


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