Effective E-Commerce Shipping Tactics

Hi All,

 

Why Shipping? 

One of the most top reasons why customers withdraw their shopping carts is 'shipping'. Shipping is the cost added to the customer's online retail invoice for the packing and transportation of the product to the delivery place. According to a survey, it is believed that more than $4 trillion worth of products are not purchased by online shoppers this year, just for the deduction of shipping cost. This is a huge worrying factor reflecting negatively in your profits.

Shipping related Stats to be considered:

Below are some online cart rejection statistics that insists the importance of building a strong shipping strategy. 

• Only 39% of consumers will go for an online purchase if shipping cost is disclosed.
• 54% of consumers wish to abandon their carts if the shipping costs goes beyond their expected level of the total purchase value.

• A staggering 34% of online shoppers say that if shipping costs are displayed during the final stages of checkout process, then they would definitely quit shopping.

The above stats makes us to realize to create a powerful and effective shipping strategy that literally lowers your abandonment rate.

Building Your Effective Shipping Tactics

Fix your shipping method

Every product is treated differently when it is viewed with shipping. As most of the retailers and consumers are familiar with famous shipping companies, your shipping does not vary for your general products. But shipping method is important to be set for your shop's special products. In order to dispatch your products safely to your customers, you should establish better relationship with goods, packing and contact with shipping companies.

Identify ways to pack your items optimally

Your packing method directly reflects your online store service. Determining better and proper ways to wrap and pack your products comes next immediately after establishing a proper shipping method. You can consult services from the best goods shifting companies like FedEx, UPS etc.

Be clear on your shipping policies

Customer's trust and reliability crashes when there is confusion in clarifying delivery dates, shipping rate and return policies. It is better to display clear delivery options with easy explanations, shipping rates, and returns on your online store website. An estimated 64% of customers are more likely to recommend your store purchase to their pals if your shipping policies are problem free with easy return policies (For example Amazon). Moreover, 67% of your existing customers wish to continue shopping purchase with you if your shipping policies are crystal clear and transparent.

Ideas shared from: https://shiphawk.com/blog/e-commerce-shipping-strategy/

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