
Often the choice of what product to sell is made for you. Also sometimes you have a hookup with a wholesaler or manufacturer that’s just too good to ignore. However, assuming neither of those things are true, and you have all the options in the world available to you, just what should you try and sell online?
Go Local
I often recommend people to first try to find out what is made in their area. If you can work with a local manufacturer you’ll have a tremendous advantage. You will be able to save on freight costs, thus making it easier to compete on a price basis. You will also be able to keep less inventory on hand, because the manufacturer will be so accessible to you.
Is it hard to find locally?
If its a common product able to be bought at a store, or found at the local mall, then people will be less apt to look for it online and that means fewer sales for you. The more unique or collectible an item is in general the better it is to sell online.
Is the item expensive enough so that people shop around for it?
If people shop around before buying an item there is a greater chance they will look online first. This is the only reason why the small cut-rate electronics ecommerce stores stay in business. If someone is buying a Plasma TV they shop around a lot first, and if they find it at some no name ecommerce store that happens to have the lowest price, they might just buy it.
Courtesy: http://www.sitepoint.com/how-to-choose-a-product-for-ecommerce/
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